Shopify is a place where many stores market their products, and the number of stores is only growing. This means that there is an increase in the competition as well, making it difficult for retailers to be able to stand out.
One way to fix this is by using SEOs, and there is an excellent SEO agency in Northampton that can help in exactly this. One to One Design Studio is where you will find the best Shopify developer in Northampton, and in this way, you can have your store do better than ever.
When it comes to Shopify, SEO is very important so that you get the results that you want. One Design Studio is one that offers services that are SEO-oriented. We will be looking at seven essentials that are important when it comes to implementing SEOs.
Backlinks are links that come from another site to yours are, and these are a very important part when it comes to SEOs. This is because backlinks are seen as votes by search engines in regards to the quality of the content offered. The more the votes, the higher your page will rank in the search engines. This may be difficult to do, but in the long run, it is worth all the effort.
Most Shopify users focus a lot on their product catalogues, but they forget a very important part of SEO on Shopify, and that is making good content for the blog posts that are there. Sites that have informative and in-depth blogs posts for topics that are interesting do better in search results.
Keywords are very important on Shopify as it improves the performance of your site and this ensures that your content has all the keywords that people are looking for. This is why keyword research is important, and here you need to find the keywords people are looking for, the volume of searches for it, and how difficult it will end up being to rank for each of these.
Page speed is another signal used by search engines when it comes to ranking websites, and the faster ones get a preference over the ones that load slow. The options to fix this are limited on Spotify, but it is still possible by using tools like Ting, removing a large number of fonts and image sliders, etc.
This is something important for every website owner on Shopify to do, especially if they’re serious about using search engine optimization. This tells Bing and Google that your site actually exists, and this makes sure that it gets indexed so as to be able to appear in searches, and they provide notifications for any technical issues.
Using headings properly is something that many ignore, but there can be many problems if this is so. Improper headings look bad, make it difficult for visually impaired users to use your site, and it also makes it difficult for search engines to index your content. To avoid all of these issues, it is vital to use headings properly on the site.
These are summaries of the web pages, and this appears under the blue links of the search engine results page that people look at. They aren’t a ranking factor, yes, but if well-written, it can encourage more click throughs.
A good meta description should be between 120-156 characters, accurate, and should also have the keyword that you want to rank on search engines.
As mentioned, the SEO agency in Northampton that can help your Shopify store is One to One Design Studio. This is where you will find the very best Shopify developer in Northampton that can help you with SEOs and a whole lot more.